Lifted Research Group

Mark Sanchez ESPN

2009-04-27T16:40:00.000-07:00

HEARTBEAT (SAN FRANCISCO)

2009-04-27T15:11:00.000-07:00

Rick Ross Reppin

2009-04-27T11:16:00.000-07:00

Grass roots white leather jacket.

Complex April/May

2009-04-23T12:21:00.000-07:00

30 Rock

2009-04-23T08:33:00.000-07:00

from leathers to hoodies to tees and sweat suits. Tracy Morgan is always reppin'...

DJ Class Photoshoot

2009-04-22T05:00:00.000-07:00

Dodgers Gifting Suite

2009-04-21T14:06:00.000-07:00

Russell Martin

Tommy Lasorda

Andre Ethier

Guillermo Mota and Rafael Furcal

Raekwon Fall 09

2009-04-21T05:00:00.000-07:00

Summer 09

2009-04-20T15:09:00.000-07:00

SIMPLE.CLEAN.COLORFUL.

GRASS ROOTS SLIM STRAIGHT JEAN. FABRICATION: DENIM. COLOR: GREY WASH.

GRASS ROOTS SWIM TRUNK. FABRICATION: STRETCHED POLYESTER. PICK YOUR COLOR.

NEW ERA GRASS ROOTS ONE CAP. FABRICATION: WOOL. PICK YOUR COLOR.

THE EYE OF THE BEHOLDER ROOT FIT TEE. FABRICATION: JERSEY. COLOR: WHITE.

THE SLIPSTREAM S/S PULLOVER HOODY. FABRICATION: JERSEY. COLOR: BLUE.

Mark Sanchez ESPN

2009-04-20T09:48:00.000-07:00

L-R-G Gladius event with Suzuki at the Orange County Dainese D-Store

2009-04-15T08:33:00.000-07:00

Pro AMA superbike racers Aaron Yates and Geoff May.WHO RIDE FOR THE JORDAN SUZUKI TEAM/NATIONAL GUARD TEAM ( (Michael Jordan Motorsports).

Tuesday's HEARTBEAT@The Cantina Lounge

2009-04-09T10:36:00.000-07:00

Willy Northpole (Feat. B.o.B) - Hood Dreamer

2009-04-08T13:27:00.000-07:00

Hot Air Balloons

2009-04-06T11:43:00.000-07:00

The Grouch "Hot Air Balloons" Official Music Video featuring Bicasso & Scarub

l-r-g clothing company sample sale april 4th-5th with bobby ray concert

2009-03-31T08:23:00.000-07:00

during the second weekend of the l-r-g sample sale on april 4th-5th in irvine ca. sample sale is scheduled for 9AM - 5PM both days with a performance from bobby ray (b.o.b.) on saturday april 4th @ 2pm. same location @ 60 parker ave. irvine ca 92618. all sizes available, great prices, cash visa/mc accepted, all sales final, check out the event flyer by clicking on the headline link above.

sample sale

2009-03-19T12:10:00.000-07:00

l-r-g clothing company sample sale march 28th-29th & april 4th-5th For the two weekends of march 28th-29th and april 4th-5th in Irvine.
9AM - 5PM @ 60 Parker Ave. IRVINE CA 92618

SXSW

2009-03-19T12:08:00.000-07:00

l-r-g sponsors a sxsw festival party in austin tx with raekwon & blu on friday march 20th l-r-g has sponsored a party in conjunction with the sxsw festival in austin tx. raekwon will perform along with blu and others.

Lick Shots cross Canada tour w/DJ BABU & NOTES TO SELF

2009-03-18T14:42:00.001-07:00

Return to the classics

2009-03-16T11:14:00.000-07:00

Kobe Bryant reppin' after the game

2009-03-10T08:54:00.000-07:00

Trevor Ariza Highlights

2009-02-25T05:00:00.000-08:00

Dillard's Trevor Ariza In Store Signing

2009-02-24T08:40:00.000-08:00

BUY SPRING 09 L-R-G NOW AT SHOP.L-R-G.COM

2009-02-16T16:58:00.000-08:00

The 1st delivery of Spring 09 L-R-G Clothing is now available at our online shop.

SHOP.L-R-G.COM

Kobe Bryant

2009-02-09T15:42:00.000-08:00

LRG's 10th Anniversary Photo Shoot

2009-02-06T13:04:00.000-08:00

Go behind the scenes of the streetwear brand's all-star ad campaign with The Alchemist, Derrick Ward, Pete Rock, Wale, DJ Jazzy Jeff and more!

http://www.complexvideo.com/Style/LRGs-10th-Anniversary-Photo-Shoot

WALE

2009-02-04T16:22:00.000-08:00

SPRING 09 LOOKBOOK ON L-R-G.COM

2009-02-02T15:20:00.000-08:00

The Spring 09 Collection is online at L-R-G.COM.

Visit the site and click LOOKBOOK to view the clothing.

WALE, BLU & EXILE this THURSDAY! @ KEY CLUB plus more

2009-01-27T13:24:00.000-08:00

This Thursday at The Key Club In Hollywood
WALE with special guests Blu Exile.

Also Featuring live on stage U.N.I.

and DJ Sets by Cros 1 of the Armory Art: Worlds On Fire Grammy Art Gallery Presented by will.i.am and Gen art

B.o.B - Lonely People

2009-01-26T08:15:00.001-08:00

B.o.B - "I'll Be The Sky"

2009-01-26T05:00:00.000-08:00

L-R-G Sundance Filmfest 2009 Gifting Suite

2009-01-14T18:43:00.000-08:00

For the weekend of January 16th thru the 18th, in conjunction with the Sundance Filmfest Awards in Park City, L-R-G has hosted a gifting suite at the Sidecar Bar from 12-6. V.I.P. guests will be treated to gifts from L-R-G among other participating sponsors. The event will be a recommended "good spot to see T.I. chilling" according to the nydailynews.com.

Idle Warship

2009-01-13T14:43:00.001-08:00

Come Shop Now!

2009-01-12T10:20:00.000-08:00

Come and check it out!

shop.l-r-g.com

Why LRG (Remix feat MJD & Leonard Peters)

2009-01-09T11:17:00.000-08:00

Nylon Guy's - Winter Issue

2009-01-08T10:58:00.000-08:00

HELP VOTE DERON WILLIAMS OF THE UTAH JAZZ TO THIS YEARS'S NBA ALL-STAR GAME

2009-01-07T08:14:00.000-08:00

MTV.COM: MC'S TO WATCH 2009: B.o.B.

2009-01-06T09:21:00.000-08:00

Unusual Atlanta rapper doesn't fit in with any of the eclectic city's hip-hop subgenres, and that's just fine with him.

By Steven Roberts

In 2009, we expect to hear big things from some new up-and-coming rappers in the game. Each day this week, we'll reveal a new artist that we think you should keep your eyes and ears open for in the coming year. Our first artist is a refreshingly different kind of Southern artist — so refreshing that he's also featured in this week's Mixtape Monday: B.o.B.

It's easy to say that B.o.B. is different, but who in the Atlanta rap scene isn't different? The city's roster of rappers includes ATLiens (Outkast), a snowman (Young Jeezy) and even a king (T.I.). And over the past year, Atlanta has had a string of distinctive hit records. From Rocko's "Umma Do Me" and Shawty Lo's "Dey Know" to Yung L.A.'s "Ain't I," the city's eclectic rap scene has developed specific subgenres, which also include crunk and snap.

B.o.B. doesn't really fit in with any of those, however.

"Being in Atlanta around that time period, watching all of the successful artists, naturally you are compelled to emulate that," B.o.B. said. "I felt the pressure to fit into this ... it's like an unspoken rule or something."

And for a while he played along, even though he grew up listening to the O'Jays, Michael Jackson and Tina Turner; says he's influenced by artists ranging from Björk to the Beatles; and is also a huge Coldplay fan. Those artists didn't exactly fit into what was popular in Atlanta.

"Throughout my whole life [I've never listened] to one genre of music," said B.o.B., "so I felt like I shouldn't just stick to one genre."

He said his song "Cloud 9" garnered critical acclaim in the open-mic scene because of the song's uniqueness. As he traveled, the song's popularity grew, but he was reluctant to perform it on the club scene.

"I was going to perform some other song," he said, something more appropriate for the clubs. But he was convinced by his manager, B. Rich, and mentor, Playboy Troy, to perform "Cloud 9."

"I realized that, if I'm going to fail at doing music, then I'm not going to fail [by] doing what everybody else is doing," he said.

By the end of that performance, he received a standing ovation. "Ever since then, I wasn't afraid to be different."

This attitude eventually landed him on T.I.'s label, Grand Hustle, where, to his surprise, he found he fit right in. "I feel like I'm a breath of fresh air to Grand Hustle, but at the same time, it's all good," he said. "It's family."

Despite signing with the label, he said he still has to hustle and wants to continue developing his sound, which he called universal and continuously changing.

"By the end of next year, I'm going to sound like everything."

More likely, everything's gonna sound like him. Maybe he's not so different after all ..

The Ting Ting's Feat. Shawn Chrystopher "That's Not My Name" Remix

2009-01-05T08:33:00.001-08:00

The Ting Ting's Feat. Shawn Chrystopher "That's Not My Name" Remix

Download:

www.zshare.net/audio/53710872da1812d1/

Trevor Ariza Live 570am

2008-12-31T05:00:00.000-08:00

LA LAKER TREVOR ARIZA - LIVE FROM THE L-R-G SPRING 09 PHOTOSHOOT

Kobe Reppin

2008-12-30T17:01:00.000-08:00

HOLIDAY L-R-G ONLINE NOW!

2008-12-24T08:24:00.000-08:00

http://shop.l-r-g.com/

Exile Flips “A Milli”

2008-12-23T13:29:00.000-08:00

Exile "Milli" Video from Jonathan Kim on Vimeo.

New York Daily News 12-18-2008

2008-12-18T10:54:00.000-08:00

CC Sabathia, New York Yankee

Reason For The Season Track Jacket & Tree Layered Cake Tee - Holiday 2008
Shop online http://shop.l-r-g.com/

CC Sabathia Yankees' deal to be the richest ever for a pitcher
Yesterday, the Yankees reached an agreement on a seven year, $161-million deal with CC Sabathia.

B.o.B UNPLUGGED LIVE at Almost Famous in ATL on 12/21

2008-12-18T08:08:00.000-08:00

You've read his magazine articles, visited the myspace, seen the videos, heard his mixtapes, but now come witness *B.o.B* LIVE in concert with a live band at the Almost Famous "UNPLUGGED" show! Plus, B.o.B's bringing his friends the Thunderkatz, Playboy Tre, Born Wit It, and others to take the stage too.

Be present at Sugarhill in Underground Atlanta on Sunday, December 21 to bear witness to B.o.B...the FUTURE! Doors open at 9pm, show starts at 10 pm.

Email TJ@TJsDJs.com to RSVP for COMPLIMENTARY ENTRY ALL NIGHT!!!!

Visit www.almostfamousshow.com or email info@almostfamousshow.com for more information, or press credentials.

For more information about *B.o.B* please visit www.bobatl.com or www.myspace.com/bobatl.

A must see...

2008-12-17T08:50:00.000-08:00

KiD CuDi & Asher Roth A-List Accapella Radio Freestyle

Only 500 Made..BUY ONLINE NOW!

2008-12-16T05:00:00.000-08:00

Following the success of the L-R-G x G-Shock watch “Time Is Money”, Casio and L-R-G have teamed up once again to celebrate L-R-G’s 10 year anniversary with an exclusive G-Shock Frogman. The Frogman is the flagship model for G-SHOCK and features a patented shock resistant design along with unique functionalities including 200M water resistance, a dive timer and Tough Solar technology.

www.shop.l-r-g.com/

Sporting News

2008-12-15T08:47:00.000-08:00

Clinton Portis

IWG..ITS A WAY OF LIFE...

2008-12-10T08:00:00.000-08:00

DOWNLOAD HERE!

www.filebrella.com/download/2d74d05e

L-R-G X G-SHOCK

2008-12-09T07:52:00.000-08:00

The Daily Loop

2008-12-08T08:49:00.000-08:00

Gym Class Heroes at USC

2008-12-05T08:21:00.000-08:00

As you know, every year the big showdown between USC and UCLA goes ON!. Gym Class Heroes gave a free show last night at the USC campus.

FIGHT ON!!

LRG beach balls were in sight!

B.o.B's spoof video about AutoTune

2008-12-04T12:06:00.001-08:00

Fresh Dunks 7

2008-12-02T14:08:00.000-08:00

[Download Link & Tracklist Inside]

A few days late, but I don’t care!
Shawn Chrystopher came through on hosting duties.
Featuring new Joe Budden, Ludacris, Kanye, Jadakiss, Cassidy, Lil’ Wayne, T.I., The Clipse, Stat Quo, Young Jeezy, Lloyd Banks, Theophilus London, Jamie Foxx and many more.

Don’t forget to hit the kid up on Myspace!

1. Shawn Chrystopher - Intro
2. Shawn Chrystopher - Inglewood Get Up
3. Ludacris - I Do It For Hip-Hop (Ft. Nas & Jay-Z)
4. Ludacris - MVP
5. The Clipse - Big Dreams
6. B.o.B. - I’m Dat Nigga (Ft. T.I.)
7. Shawn Chrystopher - Mike Waxx Is Awesome (Interlude)
8. Jamie Foxx - Number One (Ft. Lil’ Wayne)
9. GLC - Big Screen (Ft. Kanye West)
10. Kanye West - Welcome To Heartbreak (Ft. KiD CuDi)
11. Stat Quo - The Illest
12. Young Buck - I Got It (Ft. Young Jeezy)
13. Ludacris - Everybody Hates Chris (Ft. Chris Rock)
14. Theophilus London - Cold Pillow (Ft. Jesse Boykins III)
15. Jim Jones - Swagger From Us (Ft. Lil’ Wayne & Twista)
16. Ryan Leslie - How It Was Supposed To Be [Remix] (Ft. Jadakiss)
17. Shawn Chrystopher - Hit Us Up (Interlude)
18. Joe Budden - The Future (Ft. The Game)
19. Lloyd Banks - Good Company
20. Emilio Rojas - Maybe It’s
21. Jay-Z - History [WaxxMix] (Ft. Nas)
22. Bun B - Black Friday
23. FeRRi$ LO’ - Music Take Control
24. Jazmine Sullivan - Bust Your Windows [Remix] (Ft. Busta Rhymes)
25. Cassidy - Knowledge Is Freedom
26. Colin Munroe - Will I Stay [Remix] (Ft. Wale)
27. Kanye West - Street Lights
28. Shawn Chrystopher - What Happened
29. Shawn Chrystopher - Outro

DOWNLOAD HERE!

Rashad Holloway sparring with Pacquiao

2008-12-02T07:53:00.000-08:00

oh yes!

2008-12-02T07:52:00.001-08:00

B.o.B feat T.I. "I'm Dat Nigga"

2008-12-01T08:08:00.000-08:00

Exclusive new music!!!!!!

B.o.B & T.I.

"I'm Dat Nigga"
http://tinyurl.com/6p8ss8

from the "Who the F@%K is B.o.B" Mixtape by DJ Scream, MLK & DJ Spinz

Download it NOW!
http://tinyurl.com/5bgdxq

Kanye West Performs "Heartless" At The 2008 American Music Awards

2008-11-28T07:27:00.000-08:00

Black Moon & Smiff N Wessun

2008-11-26T07:25:00.000-08:00

Black Moon & Smiff N Wessun @ Knitting Factory

True Story...

2008-11-25T10:51:00.000-08:00

http://theredskinsblog.com/2008/11/25/tuesday-november-25-clinton-portis-fashion-model/

Duckdown's Channel

2008-11-25T07:22:00.000-08:00

Home of Authentic Hip Hop since 1992 as a management company and a label, Duck Down Records has a rich history in hip hop. Headed by Buckshot (lead MC from Black Moon) and long time partner Dru Ha, the label has put out albums by Black Moon, 9th Wonder and Buckshot, Boot Camp Clik, Sean Price, Heltah Skeltah, O.G.C., Smif N Wessun aka Cocoa Brovaz, Special Teamz, and a variety of independent singles. Combined album sales exceed 3,000,000 soundscan units and Duck Down brings over 13 years of record industry experience to the table. Enjoy our wide range of music videos, interviews, live performance and skits

http://www.youtube.com/duckdown

Clinton Portis shakes off injuries and Seattle

2008-11-24T08:19:00.000-08:00

Clinton Portis rushed for 143 yards in 29 carries, including key ones late that helped preserve the Washington Redskins' first victory in almost a month, 20-17, over the Seattle Seahawks.

Portis was questionable after sitting out most of practice last week because of his sprained knee. Then, the NFL's leader in yards from scrimmage injured a hip muscle late in the first half, when he rushed for 69 of his yards.

Yet he kept running, finishing with his first 100-yard day since Washington's last victory, on Oct. 26 at Detroit, and ending a losing streak for the Redskins (7-4) at two games.

Seattle fell to 2-9, its worst start since 1992. The Seahawks lost for the fourth straight time at home. Entering this season, Seattle had been an NFC-best 42-14 at home since 2001.

Quoteworthy: "He was a warrior." -- Jim Zorn, Redskins coach, on Clinton Portis

Celebrating another USC touchdown the LRG way

2008-11-20T10:20:00.000-08:00

ALCHEMIST

2008-11-19T08:36:00.000-08:00

ALCHEMIST - THE ALCHEMIST COOKBOOK EP - AVAILABLE NOW ONLY ON ITUNES.

2009 Pro Bowl Ballot

2008-11-18T14:00:00.000-08:00

People GO vote now for Clinton Portis!

http://www.nfl.com/probowl/ballot

We urge you to go and vote.
Thanks!

WHO THE F!#K IS B.O.B.? - B.O.B. (MIXTAPE LINK)

2008-11-18T08:39:00.000-08:00

http://sharebee.com/8e5233ce
DOWNLOAD!

Holiday Ad

2008-11-17T08:11:00.000-08:00

DJ Hapa

Gym Class Heroes on Jay leno

2008-11-14T00:00:00.000-08:00

Travis wearing the LRG Abstract Expressionist Vest while killin' his performance!

Rapper Big Pooh

2008-11-13T12:05:00.000-08:00

and his tour blog episode #1

Danny Jacobs interview after the fight!

2008-11-12T09:01:00.000-08:00

BET Hip Hop Awards

2008-11-11T09:47:00.000-08:00

T-Pain wearing the 2 minutes 2 midnight jacket

Love Sessions Voter Registration Party

2008-11-07T11:10:00.000-08:00

LRG participated in a Voter Registration Party which consisted of two fashion shows by LRG and Factory Girl. Finishing off the night, DJ sets were provided by Travis Mccoy (Gym Class Heroes) and Questlove.There was also a booth registering voters and raising funds for the Obama Presidential Campaign.

Mick Boogie

2008-11-06T00:00:00.000-08:00

Mick Boogie wearing the "High end low lifes tee".

Download Mick Boogie's new mixtape Viva La Hova
http://www.zshare.net/download/50631626ecdc4d68/

2008-11-05T15:09:00.000-08:00

A little bit more of Shawn Chrystopher...Reppin!

Shawn Chrystopher...

2008-11-04T14:00:00.000-08:00

The Inglewood, California native has spent a lifetime perfecting his craft with hopes of one day showcasing his gifts to the masses Growing up, Shawn Chrystopher (Born Shawn Christopher Garrett, II) fell in love with music at a very early age; taking a liking to Kriss Kross, 2Pac, Puff Daddy, and Michael Jackson--to name a few. As a kid, Shawn would take a small radio into his backyard and pretend as if he were performing for a sold out stadium, using his television remote as his microphone.

Download his mixtape: Shawn Chrystopher - I.W.G. The Mixtape

Shawn Chrystopher - I.W.G. (I Wear Glasses) (Mixtape)

Little Brother Stand Up

2008-11-04T00:00:00.001-08:00

Little Brother had a show in Canada. Check out the red leaf hat...Reppin!
Little Brother Stand Up from Real Frequency on Vimeo.

Get ready snowboarders...

2008-11-03T01:30:00.000-08:00

LRG x Kardinal Offishall x Collaboration Tee

2008-10-31T14:30:00.000-07:00

LRG supported Kardinal Offishall with this limited edition tee shirt. Which will only be sold in Canada. Much love and respect to Kardinall. Check him out, at his website www.KardinalOffishall.com

LRG autograph signing event featuring Tennessee Titans

2008-10-31T01:30:00.000-07:00

On Tuesday October 28th LRG sponsored a autograph signing event, at the retail store Phat Caps in Nashville, Tennessee. Much love and respect to the players, fans, and customers who came out. Here are just a few players from the Tennessee Titans:

Vincent Fuller II
Lavelle Hawkins
Chris Hope
Eugene Amano
Lendale White
Albert Haynesworth
Jevon Kearse
Bo Scaife
Tony Brown
Q Ganther

Lendale on the ones & twos..........

A Local Pop Warner football team came out to support.

Nothing but coverage.....turn your TV on.

Just another day.....

2008-10-29T15:19:00.000-07:00

He's just so nice..................Mr. Asher Roth................Freestyle......How's the purple on that white tee.

Kool Keith performing "Blue Flowers", live on The Daily Habit.
Peep the hat!

Pete Rock On The MPC

2008-10-29T12:02:00.000-07:00

Respect to the legendary Pete Rock for holdin' it down.
Pete Rock doing what he does best..............so RAW!

Self Concious Chicago

2008-10-29T08:34:00.000-07:00

On Monday October 20^th LRG sponsored a signing event, at the retail store self conscious in Chicago Illinois. Players from the Chicago bears showed up to sign autographs and LRG provided giveaways.

Watcha know about that....................DA BEARS!

"If things came easy, then everybody would be great at what they did, let's face it."
Mike Ditka

Yuuuuuuuup! LRG at its Best...........Can you name them?

Adewale Ogunleye, Roberto Garza, Joun St.Clair, Brandon Lloyd, Daniel Manning, Jason McKie, Chris Williams, Nick Roach, Fontel Mines

LRG x Self Conscious x Chicago Bears Collaboration tee

and you thought we were sleeping.......we never sleep

2008-10-28T15:41:00.000-07:00

9th Wonder and Ludacris in the Studio....9th wonder reppin'.....

B.O.B inside XXL magazine....please don't hate...its bad for you. Haters everywhere we go.

Michael "8 gold hangin' chains" Phelps

50 cent zipped up.............what up cuuz.....what up youngblood

Asher Roth...he's nice...........real nice!

I wish, when I was going to school my professor looked like this. The professor reppin' for press.

Bun B @ The Ozone Awards

2008-08-14T13:22:00.001-07:00

Bun B says, "were #1", so does Nelly.

People couldn't keep there hands off Bun B. It was the Polo (LRG).

De la Soul @ Rock The Bells

2008-08-14T13:19:00.000-07:00

Tell all your friends, were pretty special...............LRG

John Salley

2008-08-14T13:15:00.000-07:00

John Salley stuntin' the flamingo pose while sportin' the LRG polo.

In case you missed it...

2008-08-12T13:00:00.000-07:00

LRG Custom '2008 Suzuki Hayabusa'

Mick Boogie & 9th Wonder

2008-08-11T18:09:00.000-07:00

DRE DAY

2008-06-11T13:00:00.000-07:00

Dr. Dre says "Aloha" as him and the fam hit the beach in Hawaii. Reppn the "Growing Pains Knit"

John Salley and His Holiness

2008-06-11T12:29:00.000-07:00

John Salley meets with his Holiness the Dali Lama, as they chat it up about the Lakers Celtic match up. The message on Salleys shirt couldnt have been more appropriate for the company he is in. The Dali Lama must have thought the same as he adds his own message to the tee..

ESPN the magazine COVER

2008-06-09T09:56:00.000-07:00

Senor Ocho Cinco reppn the Crowning Achievement knit on the cover of ESPN magazine...

L-R-G Hyabusa Cover

2008-05-14T11:00:00.000-07:00

L-R-G x Suzuki Hyabusa makes the cover of "Cycle Worlds Sport Bike Annual Magazine" with the GSX-R tailsection, see through wheels, and Beringer brake system. A built in mini cam in the tail section and viewing screen near the handlebars allow you to see whats behind you without the use of mirrors. All can be yours for $50,000.

L-R-G x Courvoisier Pop UP Store

2008-05-12T18:05:00.000-07:00

L-R-G x Courvoisier is taking the pop up store heads to New York, New York where it will be featured at Reed Space 151 Orchard St. Ny,NY with DJ Just Blaze from 8p-11p. The store features one of a kind L-R-G x Courvoisier fashion pieces along with electronics such as Limited edition Blackberrys, Wii gaming systems, and more...to RSVP register at CV-US.com/popup

New Kardinal Offishall music video FT. Akon "Dangerous"

2008-05-07T15:48:00.001-07:00

Kardianl reppn in his new music video "Dangerous" Ft. Akon.

Dead serious Hoodie in GTA 4

2008-05-07T12:27:00.000-07:00

One of the most anticipated games of the year, Grand Theft Auto IV, has been out for a few days already. Since the release, players have been spotting "streetwear" on many of Liberty City's NPC's (non-player characters). Here is the infamous LRG “Dead Serious” hoodie spotted on one of the characters in the game. This makes you wonder how many more brands will be seen in the game. If you see any, please take a picture and email us to let us know! http://hypebeast.com/2008/05/lrg-dead-serious-hoodie-grand-theft-auto-iv

Take-Two Interactive Software Inc scored over $500 million in global sales of "Grand Theft Auto 4" in its first week, marking what it called one of the most lucrative entertainment events in history. The software company sold over 3.6 million units globally at the game's debut on April 29, and some 6 million units in total in the week. http://economictimes.indiatimes.com

Shawn "The Matrix" Marion 30th Birthday

2008-05-07T12:03:00.001-07:00

Shawn Marion of the Miami heat is celebrating his 30th birthday in Chicago at Transitnightclub 1431 West Lake St Chicago, Il 60607 http://www.transitnightclubchicago.com

Dj Shadow x L-R-G New Era cap

2008-05-07T11:15:00.000-07:00

L-R-G Clothing Company is continuaqlly bringing fresh ideas to the fashion market and DJ Shadow is hands down one of the most respected musicians in the music industry. Releassing this exclusive collaboration series is a mutually great partenership for both L-R-G and DJ Shadow.

Only a limited amount will be available to customers exclusively from Dj Shadows official store shopdjshadow.com

For more information visit www.djshadow.com or shopdjshadow.com and www.l-r-g.com

Pop Up Store KarmaloopTV segment

2008-05-05T17:03:00.000-07:00

KarmaloopTV was at the recent pop-up party hosted by LRG, along with French cognac Courvoisier. This was the first stop on a multi-city tour for the event. For more information about the event and what cities it will be hitting, check out www.cv-us.com/popup

L-R-G x Courvoisier pop up store

2008-05-05T12:46:00.001-07:00

L-R-G x Courvoisier is taking the pop up store heads to Miami, Florida where it will be featured at Training Camp ( formerly Arrive Shop) 100 16th st. Miami, Fl with DJ Irie from 8p-11p. The store features one of a kind L-R-G x Courvoisier fashion pieces along with electronics such as Limited edition Blackberrys, Wii gaming systems, and more...to RSVP register at CV-US.com/popup

DJ Toomp

2008-04-30T12:58:00.001-07:00

Atlanta producer DJ Toomp reps in the May issue of Rolling Stone magazine.

Yelawolf

2008-04-30T12:19:00.000-07:00

Up and coming recording artist Yelawolf reps in his new music video "Box Chevy pt 2"

http://www.myspace.com/yelawolf